How it Works
Connect Your Accounts
Connect GA4, Search Console, LinkedIn, PPC platforms, and your CRM. No developers required.​​
Choose Your View
Pick the lens that matters most: SEO, content, social, paid campaigns, or pipeline. Each view is pre-built to map directly to revenue impact.
Track Growth That Matters
See how every initiative drives demand, adoption, retention, and expansion. All tied to pipeline and closed-won revenue.​​
Why you'll love TrueFunnel
End-to-End Funnel Visibility
See the full customer journey in one view. Demand, adoption, retention, and expansion. While tracking real impact through pipeline and closed-won revenue.
Made by GTM Operators
Designed by operators who’ve scaled SaaS GTM teams, with real-world insights built into every view.
All Your GTM Data in One Place
Bring GA4, Search Console, PPC, LinkedIn, and CRM together in one clean view that breaks down silos across brand, growth, and revenue teams.
Enterprise-Ready, Start-Up Simple
Smart segmentation, customizable filters, and scalable access controls for teams of all sizes.
Instant Clarity Without Dev Time
Skip the setup and code, plug in and get instant clarity without waiting on engineers.
What You Get
Each view in TrueFunnel connects to a real part of your revenue engine. No fluff. No filler. Just answers.
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See your entire GTM landscape in one glance. From GA4 and SEO performance to LinkedIn engagement, PPC efficiency, and content ROI—every view is built to answer the questions that matter.
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Go beyond the lead. Track pipeline, closed-won revenue, adoption, retention, and expansion with the same clarity you bring to demand generation.
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Finally connect marketing to money. No more silos, no more guessing—just a unified, end-to-end picture of how growth is really happening.
Who Uses TrueFunnel
Founder + CEO
Say Goodbye to GTM Blind Spots
Scattered GTM data slows decisions. TrueFunnel pulls it into one clear view so you can see what’s really driving growth.
CMO + Head of Marketing
Connect Marketing Spend to Revenue in One View
Inconsistent data undermines your story. TrueFunnel connects it so you can prove what’s driving pipeline and revenue.
Marketing Ops + Revenue Ops
Ditch Your Duct-Taped Spreadsheets
Manual reporting slows you down. TrueFunnel brings all your GTM data into one clear dashboard so you can answer exec questions in minutes.
Growth + Demand Gen Marketers
Every Channel, Every Campaign, All at Once
Campaign data is scattered across tools. TrueFunnel shows what’s working so you can scale winners and cut the rest.
Trusted Platforms. Trusted Data.
TrueFunnel connects directly to the tools you already rely on. So every insight is grounded in the systems your team uses every day.
Simple Pricing. Clear ROI.
Pricing Card
TrueFunnel Dashboard Subscription
$150 per month
*Included in all retainer packages
Includes
​Full Bow Tie Funnel visibility. Demand, adoption, retention, expansion
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Pre-built views: GA4, Search Console, Content & Blog, LinkedIn, PPC, Pipeline + Retention & Expansion
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Plug-and-play setup, no engineers required
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Unlimited users & dashboard sharing
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Expert-backed by LaunchWave GTM operators
FAQ
What to Expect
Q: Why do I need TrueFunnel? A: Because disconnected tools and spreadsheets only tell part of the story. TrueFunnel unifies your GTM data—demand, adoption, retention, and expansion—into one clear dashboard so you can prove revenue impact without the chaos. Plus, it’s pretty cool.
Q: What happens after I book a demo? A: You’ll join a 30-minute call where we walk through a live dashboard, answer your questions, and discuss how TrueFunnel can solve your reporting challenges. It’s interactive, not just a canned presentation.
Q: Will the demo cover my specific tools and data? A: Yes. Our goal is to understand your platforms and needs. Some unique aspects may require async follow-up, but we’ll address them quickly.
Q: What’s the next step if we move forward? A: We’ll draft a Statement of Work (SOW) and process payment. At that point, we’ll collect any final onboarding details to ensure your dashboard is accurate and customized.
Q: How long does setup take? A: Once we have access to your platforms, your new dashboard will be ready within 5 business days.
Q: Can the dashboard be adjusted after setup? A: Absolutely. If we find special considerations (like custom fields or filters in your CRM/MAP), we’ll implement refinements or additional visualizations within the first 30 days.