Pricing
Pick your plan. Fix your pipes. Prove your revenue.
We keep pricing simple so you can focus on fixing your revenue engine. Every plan includes HubSpot-centric GTM Ops expertise, clean data flow, and TrueFunnel reporting you can trust.
GTM Ops
Audit
$4,500
*Credited back to your GTM Engine Build​
Diagnose
Stop guessing why your revenue engine is underperforming. Get a data-driven, expert diagnosis and a definitive plan to fix it.
Best For B2B teams stuck in growth, leaders frustrated by underperforming HubSpot, and companies preparing to scale on shaky GTM foundations.
What It Is
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Our 30-day GTM Ops Audit is the first step in fixing your revenue engine. We dig into your data, processes, and HubSpot setup to pinpoint exactly where things are breaking down. Instead of a surface-level review, you’ll get a clear, actionable roadmap to eliminate leaks, align your funnel, and set the foundation for scalable growth.
What's Included
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Data Integrity & Hygiene Assessment: Completeness check of critical properties (Lifecycle Stage, Lead Status, ICP Fit), duplication reports, formatting consistency, and list/segmentation health.
HubSpot Configuration Review: Analysis of property architecture, pipeline stage definitions, deal probability accuracy, and workflow automation efficiency.
Lead Flow & Process Analysis: Mapping of lead routing from capture to handoff, evaluation of lead scoring, assignment rules, and SLA compliance between Marketing and Sales.
Reporting & Attribution Diagnostic: Audit of dashboards, Google Tag Manager setup, attribution models, closed-loop reporting accuracy, and forecasting reliability.
Integration & Tech Stack Evaluation: Review of connected apps, sync health, tool redundancy, and opportunities for consolidation.
HubSpot Health Scorecard: Quantitative scoring (0–100) across five categories – Data Integrity, Configuration, Automation, Reporting, and Adoption.
Strategic Roadmap & Executive Briefing: Phased project plan with critical fixes, advanced optimization steps, estimated effort, and a live 60-minute leadership presentation.
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*Credited back to the Build Package.
We understand the desire to "pop the hood" during your test drive. Make sure the high-ticket Build package is worth the cost. That's why we credit back all audit fees to clients who move forward with purchasing a Build package from us after the audit. That's right, a no-cost audit, as long as you pick LaunchWave Consulting to build out the roadmap we provide during your audit.
Build
Revenue Engine
Build
$15,000 - $30,000
*Dependent on complexity of tech stack & pipeline architecture
Turn your strategic roadmap into a fully operational, high-performance revenue engine. We build it for you, ensuring accuracy and best practices.
Best For companies that have completed the GTM Audit and need experts to execute. Whether lacking bandwidth or wanting their HubSpot and GTM engine built right from the start.
What It Is
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A plan’s only as good as its execution. With GTM Engine Build, we turn your audit into action. Rebuilding HubSpot, automating processes, and configuring reporting. The result: a GTM foundation built right from the start and ready to scale.
What's Included
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HubSpot Re-Architecture: Rebuild of pipelines, lifecycle stages, and property structures to align with your GTM process.
Lead Data Flow & Governance: Standardization of lead source tracking, UTM governance, deduplication, and automated routing to ensure clean, consistent data across platforms.
Data Migration & Cleanup: Deduplication, normalization, and structured migration of records from legacy CRMs or existing HubSpot environments.
Workflow & Automation Build: Implementation of lead routing rules, lifecycle automation, SLA tracking, and internal process automations.
Attribution & Reporting Setup: Configuration of multi-touch attribution models, closed-loop reporting, and board-ready dashboards in HubSpot and TrueFunnel.
Tech Stack Integration: Connection and validation of ad platforms, product tools, enrichment providers, and other core apps to HubSpot.
Forecasting & Pipeline Optimization: Redesign of deal pipelines with accurate stage definitions, weighted probabilities, and forecasting models.
Team Enablement: Documentation and training to ensure Marketing, Sales, and RevOps teams can operate confidently in the new system.
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*3 months of TrueFunnel included.
This package includes a full 3-month onboarding to TrueFunnel. We will not only build your new revenue engine but also ensure you are fully confident and reliant on your new TrueFunnel dashboard for making data-driven decisions by the time the onboarding period ends.
Maintain
GTM Ops
retainer
$4,000 - $7,500
*Monthly, dependent on ongoing needs
Gain a dedicated team of experts to proactively maintain, optimize, and evolve your GTM strategy, ensuring continuous peak performance.
Best For companies that have diagnosed the problems, built their GTM engine, and now need expert operators to maintain it.
What It Is
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A revenue engine needs constant tuning. Our retainer makes us your fractional RevOps team—managing HubSpot, analyzing performance, and optimizing so you stay ahead and get maximum ROI from your stack.
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*TrueFunnel is included at no extra cost.
Our retainer isn't just about maintaining your systems; it's about providing complete visibility. That's why every retainer client gets a full TrueFunnel license included for the duration of the retainer contract. You get our expert oversight and the intelligence platform that powers it, for one simple price.
What's Included
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HubSpot Administration & Optimization: Ongoing management of properties, workflows, pipelines, and integrations to keep your CRM clean and scalable.
Lead Data Flow & Governance: Continuous monitoring of lead capture, routing, and UTM tracking to prevent data chaos and maintain attribution accuracy.
Reporting & Dashboard Management: Regular QA and updates to ensure attribution, pipeline, and revenue dashboards remain accurate and board-ready.
Performance Analysis & Recommendations: Monthly/quarterly reviews of funnel performance with strategic recommendations to improve conversion, velocity, and ROI.
Proactive System Enhancements: Implementation of new workflows, reporting models, and optimizations as your GTM strategy evolves.
Database Hygiene & Compliance: Ongoing deduplication, list management, and GDPR/opt-in compliance monitoring.
GTM Ops Leadership on Demand: Acting as your fractional GTM Ops team—bridging Marketing, Sales, and CS to ensure your GTM engine stays aligned and operating at peak efficiency.
Tier 1
Core Support
15 hours/month
$4,000 month
Best for: Smaller teams that need light oversight, reporting, and fixes.
Tier 2
Growth Partner
20 hours/month
$5,250 month
Best for: Companies scaling into Series A/B who need deeper support on pipeline and reporting.
Tier 3
Strategic Ops
25 hours/month
$6,250 month
Best for: Teams with complex GTM motions needing ongoing governance and optimization.
Tier 4
Full Coverage
30 hours/month
$7,500 month
Best for: Companies treating us as their embedded GTM Ops team, covering pipeline, data flow, reporting, and ongoing HubSpot optimization.
Our Process
How we turn chaos into clarity
Every engagement follows our proven three-step framework. Diagnose. Build. Maintain. It’s how we fix broken GTM systems and build engines that scale.
Diagnose
Find the leak
30-day GTM Audit that pinpoints broken processes, data chaos, and misaligned systems. You get a custom blueprint, not a generic report.
Build
Turn the blueprint into an engine
Our team rebuilds HubSpot, automates workflows, and configures advanced reporting. A GTM engine designed to scale from day one.
Maintain
Keep it tuned
Ongoing fractional GTM Ops support. We optimize, report, and fine-tune so your revenue engine keeps running at peak performance.
